Knowing when hiring a manager (and whether or not to hire one at all) is right, can be a tough call for artists… When deciding what’s right for your band, it’s important not only to weigh the obvious pros and cons, but also to consider the methods of attracting and choosing the best […]
How to Hook the Super-Fan
Contrary to popular belief, a super-fan is not always a crazed group of followers or a die-hard groupie. All brands have super-fans. They’re a key component in building and sustaining a successful career by enagaging a solid fanbase. The question then becomes: what classifies as a brand and how do you build one that […]
The 6 Music Conferences & Festivals in LA this Summer – 2018
In the Golden Age of Festivals it’s Easy to get Lost in the Noise It’s 2018 and we’ve graduated from festival culture. These are nuanced times we are living in where “music festival” is no longer synonymous with patchouli and Birkenstocks. Music producers, labels, and artists converge at music conferences to scout, network, and discuss […]
Indie Artists: Be Your Own Booking Agent
Time to Drop the Booking Agent, Here’s How to Book Your Own Shows No one knows better than an indie artist how frustrating and stressful it can be to book shows, tour, and perform. The struggle, when it comes to getting in touch with venues, managers and bookers, is quite real. Hiring a booking agent […]
Crowdsourcing: Will it Really Shape Your Music Career?
What is Crowdsourcing? “Crowdsourcing” can be defined as a sourcing model which enables individuals to gain a particular good or service through an exchange. Today, crowdsourcing is quite prominent between artists of all disciplines. Musicians, sculptors and designers connect through crowdsourcing sites where they can gain […]