How youbloom is Helping Artists Play Virtual Shows Around the Globe
By Jordan Medina Even during the still ongoing COVID-19 pandemic, many independent artists are desperate to play shows and return to a vague sense of normalcy in rapidly changing and thoroughly challenging times. youbloom, however, didn’t want to see the industry collapse as venue closures and tour postponements became regular occurrences. Online shows became a space for artists to maintain the feeling of playing shows while ensuring the health and safety of everyone involved. Marcelo Machedo of Loss, an emerging band based in Brazil, spoke about the impact youbloom has had on his career thus far. He says he found youbloom through the website Sonicbids, a site that helps connect artists to venues. youbloom’s network and opportunities to connect with bands and producers on a more international level drew Loss to the platform. Being able to play shows outside of Brazil has been a massive highlight for the singer. Attracting fans in other countries and playing shows in Los Angeles and Dublin have also been major highlights of partnering with youbloom. As online shows and festivals became common for artists across the world to participate in during the pandemic, Loss describes these unusual circumstances as a series of very complete experiences for him and his band. Internet promotion has also become a big part of the band’s work in replace of live shows. Marcelo is looking forward to the real return of live music and is eager to play at a live youbloom show in the future. While live shows are slowly beginning to make a comeback in many parts of the world, it still may be some time before things return to the way they were prior to the pandemic. youbloom continues to be a platform for artists to connect virtually so artists are ready for when in-person shows become more prevalent internationally. Be sure to check out Loss’ music and sign up to co-market with youbloom today!
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